Public Humanities Hub Media Training Series: Kick-off workshop

Interested in doing Public Scholarship but wondering where to start? Have an important story to share about your research and want to engage a wider audience? 

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The Public Humanities Hub is offering a series of Lunch and Learn workshops to support Arts faculty and graduate students in sharing their research with the general public. This series will train researchers in: using Twitter, producing podcasts, writing op-eds, authoring blogs, doing media interviews, pitching trade books and more! The first of these workshops, on November 4, 2019, will feature fundamental and basic media training by our friends at UBC Media Relations, with a particular focus on approaches relevant to Humanities scholars.

Mary Chapman, Academic Director of the Public Humanities Hub, will provide a short introduction to the series. Madeleine de Trenqualye (Editorial Communications Manager) will offer a brief overview of Arts Communications services. 

The feature presentation will be a workshop by Erik Rolfsen, Media Relations Specialist. This workshop will teach you how to make your ideas and research more accessible to a general audience and get your message across effectively to journalists.

Learning Outcomes:

  • How to communicate your research to a lay audience through the media
  • What makes an item newsworthy
  • How to develop good key messages and deliver them
  • How to handle unexpected questions that come up during an interview

Agenda

  • 12:00-1:00pm: Presentation
  • 1:00-1:30pm: Practise exercises that involve developing and articulating key messages in mock interview sessions with your peers.

What to Bring:

  • Your lunch! (Coffee, tea, fruit & cookies will be provided).
  • The abstract for a piece of research you’ve done in the past few years that carries an element of public interest. Even if it’s just a small amount of public interest, that’s fine – we’re only practising. OR A news topic or story from the past year, about which you would have felt qualified (in terms of academic expertise) to comment to a reporter.